{"id":156,"date":"2017-09-13T14:28:11","date_gmt":"2017-09-13T18:28:11","guid":{"rendered":"https:\/\/www.sbnphiladelphia.org\/raise-the-roof\/"},"modified":"2018-04-27T11:21:28","modified_gmt":"2018-04-27T15:21:28","slug":"raise-the-roof","status":"publish","type":"post","link":"https:\/\/www.sbnphiladelphia.org\/member_stories\/raise-the-roof\/","title":{"rendered":"Raise the Roof"},"content":{"rendered":"

The Solar States Story<\/h2>\n

By Colleen Burns, Guest Contributor<\/em><\/p>\n

\u201cLike any business we are driven to make a profit, but we do this by first by demonstrating our commitments to our employees, community, and the\u00a0planet.\u201d<\/p><\/blockquote>\n

As the concept of good business<\/em> becomes more and more en vogue<\/em>, we are conscious of the increasing importance of clearly defining the triple bottom line business designation (people, planet, profit).<\/p>\n

At the Sustainable Business Network of Greater Philadelphia<\/a>, one of our primary ways to explain the triple bottom line is to not just tick off a list of principles and philosophies but instead to share the stories of local, independent businesses who are living out their vision for how business can be a force for good.<\/p>\n

One of these enterprises, Solar States<\/a>, dedicated to solar energy implementation and education initiatives, is demonstrating what we mean when we say triple bottom line business<\/em>.<\/p>\n

\u201cLike any business, we are driven to make a profit,\u201d said Jael Blankenship, Solar States\u2019 Business Manager, \u201cbut here at Solar States, we do this by first demonstrating our commitments to our employees, community, and the planet.\u201d<\/p>\n

From the company\u2019s early days in 2008, Founder Micah Gold-Markel was committed to measuring success on a triple bottom line. He frequently quoted Van Jones\u200a\u2014\u200a\u201cthe Green Wave will lift all boats\u201d\u200a\u2014\u200aas he worked to create a solar business comprised of installations (residential and commercial clients) and educational initiatives to establish a workforce more representative of Philadelphia, his hometown.<\/p>\n

The solar industry is growing rapidly\u200a\u2014\u200acurrently, the solar industry employs more American workers than the coal industry\u200a\u2014\u200aand Solar States has had no trouble keeping pace.<\/p>\n

\u201cWe\u2019ve grown 100% each year for the last three years,\u201d said Jael. \u201cAnd that is in both revenue and<\/em> employees.\u201d As the business grows, so does their social, environmental, and financial impact.<\/p>\n

\u201cFor the last few years we have been teaching at the YouthBuild Philly Charter School,\u201d said Jael. \u201cWe teach a solar class there.\u201d Currently, two of Solar States\u2019 employees are graduates from this program. Student have the opportunity to take the NABCEP Associates Certification, an industry standard, and Solar States is committed to hiring program graduates who receive this certification.<\/p>\n

\u201cThis is a huge part of our mission. We don\u2019t make a lot of money participating in this program, but it has given us the opportunity to welcome new staff to our team,\u201d said Jael. \u201cWe\u2019ve gotten really great employees, and it also trains people to work in the industry elsewhere as well.\u201d<\/p>\n

Solar States also teaches a summer course with the Philadelphia Energy Authority called Find Your Power at a local high school. For this program, they erected a large fake roof to practice solar installation. They are also in the process of developing a training program at an offsite facility specifically geared to adult education.<\/p>\n

The business\u2019s social impact extends beyond their commitment to workforce development. All twenty-five employees receive a livable wage, and Jael testifies to the culture of support and advancement that Solar States works to foster.<\/p>\n

Jael joined the company after she completed a policy degree at Penn State University and has been given the opportunity to develop alongside the company\u2019s growth into her current position. Similarly, Zack Logan, Residential Sales and Design Manager, came on board without a long history of sales experience outside IT related jobs at SAP and Urban Outfitters before he graduated from Temple University. His enthusiasm, desire to learn, and creativity has allowed him to advance in his position.<\/p>\n

Solar States offers him the ability to see his impact grow with business\u2019s triple bottom line mission. \u201cThe paycheck is just a cherry on top\u201d, said Zack. He expresses that has been given the freedom to fail, get up, learn, explore, and continue coming up with solutions. \u201cYou get to see your work have an impact,\u201d said Zack. This is the feeling Zack carries as he has witnessed the company grow from seven employees to twenty-five.<\/p>\n

\u201cIt has been awesome for both of us to see ourselves grow,\u201d said Jael. \u201cWe both entered into this job without a specific skill set and because of this opportunity we have both been able to develop our professional tools in a significant way.\u201d<\/p><\/blockquote>\n

For Jael, her policy background is fitting as the company faces some of the challenges in the industry. One of their biggest hurdles is policy on the state and federal level. She shares that states incentives in Pennsylvania are lower than in surrounding states because entities that buy Solar Renewable Credits (SRECs) are not required to purchase within the state.<\/p>\n

Still, it is becoming easier for customers to install solar. \u201cOf course solar is great for the environment, but it\u2019s now making more financial sense as well,\u201d said Jael. Equipment costs have decreased by 70% since 2009; the 30% Federal Tax Credit<\/a> is still intact; interest rates are low; and group saving programs like Solarize Philly<\/a> are available. \u201cThese points have allowed financially-strapped customers to see money benefits in the first month, \u201d said Zack.<\/p>\n

\u201cThe door is now open to more people, because solar can now pay for itself each month through energy savings!\u201d Solar States also offers free solar proposals to show customers that installing solar on their homes is not out of reach.<\/p>\n

\n

Since 2008, <\/em>Solar States<\/em><\/a> has specialized in solar engineering, design, installation, education, monitoring and maintenance for a diverse set of clients. Beyond solar installations, we specialize in educational platforms that sync with school\u2019s curriculum to create a brighter future for tomorrow through hands on solar classes.<\/em><\/p>\n

As a B-corporation, Solar States meets \u201crigorous standards for social and environmental performance, accountability, and transparency\u201d (<\/em>B-Corporation<\/em><\/a>). To learn more about Solar States, <\/em>click here<\/em><\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The Solar States Story By Colleen Burns, Guest Contributor \u201cLike…<\/p>\n","protected":false},"author":10,"featured_media":209146,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[214],"tags":[167,47,74,144,168],"class_list":["post-156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-member_stories","tag-employee-engagement","tag-philadelphia","tag-solar-energy","tag-triple-bottom-line","tag-workforce-development"],"acf":[],"yoast_head":"\nRaise the Roof - Sustainable Business Network of Greater Philadelphia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sbnphiladelphia.org\/member_stories\/raise-the-roof\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Raise the Roof - 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